High quality data is key to getting maximum results from your mailing. No matter how innovative your mail piece or how good your offer is, the success of your campaign will ultimately be determined by the level of information held and the frequency of its validation.
Our data services will help improve address accuracy, remove waste and improve the overall economy of your campaign. Our data team also have extensive experience of segmenting data, enabling you to target your customers more effectively. By doing this and removing records not suitable for the campaign we are increasing the ROI of your marketing.
The Data Team have the experience to develop complex data solutions to some of our clients more challenging briefs, and can often suggest ways to improve data processing in ways that will increase the impact and effectiveness of each campaign.
We also have the ability to create bespoke workflow solutions to improve and streamline ongoing and repeat projects.
The processing may include segmentation, isolation of records, adding in barcodes and removing irrelevant content etc all manually each time.
We believe the value of your data cannot be overestimated, but it can be maximised. We work alongside our clients in order to ensure their valuable data is utilised in the most accurate, efficient, effective and economic way possible. We are an ISO27001 certified business